Your views are shaping our campaign

Over recent weeks we have been conducting research with our stakeholder members and community groups to help us make decisions on delivering Transport Planning Day (TP Day) 2020 as a virtual campaign, due to the ongoing situation with Covid-19.

Despite the many challenges that lockdown has brought to our stakeholders, we’ve received some fantastic responses to the survey, which has enabled us to shape the campaign moving forward.

We had many suggestions, but overall, and most notably, the research suggested our virtual campaign should:

• Highlight stakeholder projects
• Engage the younger generation
• Reach a wider audience
• Make sharing of material via social networks easier

We’ve taken these suggestions on board and have lots of exciting new initiatives planned for the coming months, including:

• Showcasing some of our stakeholders’ great projects, highlighting the important role of transport planners and lessons for the profession
• Partnering with stakeholders to share resources and best practice
• Regular stakeholder updates via website, news bulletin, social media etc, all of which can easily be shared via stakeholder social media platforms
• Running a climate change poster competition to engage children and young families, but also to inspire transport planners of the need to act
• A unique partnership between TPS and CPRE to cross-promote materials produced by both organisations, therefore reaching a wider audience
• Using the virtual campaign to maximise UK-wide participation

TP Day 2020 is shaping up to be another fantastic event this year, albeit slightly different.  We’re confident we can deliver a campaign that will meet with our stakeholders’ requirements, and we’re excited to see the above initiatives and activities unfold over the coming months. Visit our website find out our latest plans for TP Day 2020